Stunning sketchbooks from Renato Alarcão – prominently a children’s book illustrator from Brazil. Great inspiration for presenting rough ideas and designs.
See more of his work here: renatoalarcao.com.br
“[Zupi] It’s possible to notice a wide diversity in your illustration and your work, sometimes realistic, sometimes characterized, not to mention your composition methods. The artist should have this range of options to create?
There are all kinds of artists: there are those who remain constant throughout his work, always reinforcing the identification of his style, as well as those who see every job as an opportunity to try something different, something he’s never done before. The first kind ends up creating himself a visual signature. And if it’s good, it may also be copied. Particularly, I create different styles in order to actuate in diverse markets, besides books, magazines, newspapers, products and ads. Today I find opportunities to apply the most diverse styles on each project, like the three ads from Nextel’s campaign, published on Zupi.” – (http://www.zupi.org/index.php/site_zupi_en/view/renato_alarcaeo/)

